IP announces IMA offering with Lawrence Wealth

Lawrence Wealth and Implemented Portfolios (IP) this week announced the creation of a bespoke individually managed account offering for Lawrence Wealth, following many years of the financial planning business looking at “all our options.”

Lawrence Wealth, the financial planning arm of a large accounting and planning business in Perth, settled on the managed account specialist service provider after extensive consideration.

Lawrence Wealth managing director, Brent Fairhead, said that IP’s multi-platform capability would allow Lawrence Wealth to provide greater options for administration to its clients. He also said that IP’s offering of asset allocation options, globally listed exchange traded funds (ETFs) and direct share blended models within a branded IMA environment was “compelling.”

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Fairhead pointed to more personal aspects of IP as well, saying that their willingness to listen to feedback and respond to it “in a nimble and positive manner” was one of the main reasons Lawrence Wealth decided to partner with the firm.

He also pointed to how its technology capabilities, asset allocation process, transparent communication and strong relationships between advisers and portfolio managers would benefit the cost, services and risk management offered to clients.

IP chief executive of corporate development, Santi Burridge, also welcomed the partnership. He said that Lawrence Wealth was “a leading firm in the Perth advice market that has had the opportunity to look at all the options.”

Burridge said that this deal meant that, when combined with the firm’s recent agreement with Collins SBA in Hobart, IP now had two leading integrated accounting and planning firms choosing to leverage its offering for their clients.

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